Episode 447 | Platform Risk, Pricing, and Customer Development

Episode 447 | Platform Risk, Pricing, and Customer Development

00:00 / 39:32

Show Notes

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including pricing and customer development. They also continue to discuss Mike’s verification journey with Google.

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5 Responses to “Episode 447 | Platform Risk, Pricing, and Customer Development”

  1. Paul Mendoza says:

    I’ve been dealing with the Google Verification stuff for months. You can see my day by day interactions with Google here. We just got a response from the security vendors but our app still isn’t approved but I”m sending them emails every day almost.


  2. Derrick says:

    Came for the podcast, stayed for the personal stories!

  3. Blake says:

    It’s been awhile since I remember you both doing an analysis of each other’s SaaS (understandable since rob already sold his) so this was a great episode! Sorry and sad to hear about bluetick’s woes but at the same time, it was good to hear Rob asking the hard/tough questions and hear him voice out his thought process (such a wealth of experience!) in helping Mike through the issue.

    I know it sounds bad to say this but thanks for sharing this since it makes me learn from your mistakes. I now know to add another filter to the next thing I work on, which is “avoid platforms” or “ideally, customers be platform agnostic”.

  4. Greg says:

    Hi guys,

    Weekly listener since the beginning and sadly this feels like groundhog day all over again for Mike.

    I very much appreciate the tough questions Rob posed to Mike in this episode (and in previous episodes).

    I don’t know if Mike has a black cloud over his head, or, as tough as it might be for him to admit (and how much I hate to suggest it), maybe he’s really just not cut out to be an entrepreneur.

    Admittedly, my eyebrows raise with how Mike can speak from such a place of authority on so many different topics, but yet what has he accomplished over the past 6/7 years or so? In fact I see (in the side bar on this page) it was September of 2015 when the announced the shut down AuditShark (Wow! Time goes by fast)

    I do like the podcast’s contrast between the overall successes of Rob and the overall troubles of Mike. But I really want to see Mike succeed as an entrepreneur, although again, I’m really not sure it’s going to happen.

    Maybe I’m the only one who picks up on this, but when Mike talks about Star Wars or Dungeons & Dragons he really lights up and you can hear the passion in his voice. But when the conversation turns to “what’s the word this week, Mike?” and he goes into what went wrong this past week, that enthusiasm bursts.

    Seemingly every episode is filled with more excuses or reasons why progress isn’t being made… just like during the AuditShark days.

    Maybe it’s just me but I love, and kind of live for, the hard problems and challenges that come up being an entrepreneur. I know that if/when I solve these issues, there is massive upside and opportunity on the other end. If it’s hard for me, it’s hard for other people… most of whom will throw in the towel.

    With that said, and all due respect to Mike, I think it’s time to shutdown Bluetick and look at returning to consulting or full-time employment as a software engineer… or maybe an entirely different career.

    I’m looking forward to hearing how it all plays out and I really do wish Mike the very best no matter which direction he decides to go.

    As always thanks for Tuesday entertainment on my walk to the gym!


  5. MKK says:

    Another fan of podcast here but rare commenter so just wanted to echo my thoughts too after reading the comments above.

    Have to agree with Greg except instead of using D&D as the example, I would point to hearing Mike relate to the issues when he was organising MicroConf a couple of months back. I remember him talking about the problems he was facing organising the event + how he was persevering to make sure it gets over the line and remarking to myself that you don’t feel the same..energy (?) when Mike is talking about bluetick.

    I guess it kinda makes sense since MicroConf pays the bills and Bluetick is probably more of a side hobby but at the same time, one can’t help comparing to Rob’s journey where pre-drip acquisition, even with MicroConf, you could feel Rob’s perseverance and total commitment to making sure his side hustles are successful & paying the bills.

    Side note – A commenter in #447 mentioned the Art Of Product by Ben & Derrick which I just recently picked up listening. I have to say.. the banter between the both of them reminds me of a young Rob & Mike! To hear them both walk through each other’s stuff (even with Derrick’s recent failure!) was very reminiscent of the first 5 years of startupsfortherstofus. Warts and all!