Tag Archives: startups

Episode 405 | Minimum Viable Security, Moving on from AuditShark, and More Listener Questions

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including Mike’s thoughts on moving on from AuditShark, minimum viable security, and more.

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Episode 404 | How to Dissect Your Business Competitors

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to dissect your business competitors. Gaining insight can help with validating an ideas and understanding the landscape. The guys give you 8 ways to better understand your competitors.

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Episode 403 | Should You Love What You’re Working On?

In this episode of Startups For The Rest Of Us, Rob and Mike ask the question: should you love what you’re working on? The guys talk about this topic in the idea of balancing interests and opportunity. They also ask themselves the question and how it pertains to their lives and businesses.

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Episode 402 | Tactics for Minimizing Disruptions to Your Vacation

In this episode of Startups For The Rest Of Us, Rob and Mike talk about some tactics for minimizing disruptions to your vacation. Sometimes, it’s really tough to feel like you can unplug as an entrepreneur, especially if you’re running a SaaS. The guys breakdown some things you should do for your next vacation.

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Episode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)

In this episode of Startups For The Rest Of Us Rob and Mike talk about why you shouldn’t listen to your customers. Not all requests are created equal. The guys breakdown customer feature requests into three categories and give tips on how to get the most out of them.

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Episode 400 | The Importance of Consistency

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the importance of consistency. They reminisce about how the podcast has evolved over the years and the benefits of putting an episode out week after week.

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Episode 399 | How Derrick Reimer is Validating His Ambitious Third SaaS Application

In this episode of Startups For The Rest Of Us, Rob talks with Derrick Reimer, co-founder of Drip, about his new SaaS application Level. They talk about what inspired the idea as well as ways Derrick went about trying to validate it.

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Episode 398 | SaaS Marketing Lessons You’ll Wish You’d Learned Sooner

In this episode of Startups For The Rest Of Us, Rob and Mike talk about saaS marketing lessions you’ll wish you’d learned sooner. Based on an article on karolakarlson.com they break the list down to 9 key lessons including growth plans, mission statements, tracking metrics and more.

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Episode 397 | Customer Acquisition Strategies

In this episode of Startups For The Rest Of Us, Rob and Mike talk about customer acquisition strategies. Based on a themarketingstudent.com article, they break down the difference between strategies versus tactics and how to think about your acquisition strategy.

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Episode 396 | Revisiting 2018 Goals, Raising Funding, Marketing at Events, and More Listener Questions

In this episode of Startups For The Rest Of Us, Rob and Mike check in with their 2018 goals, and answer listener questions on topics including raising funding and marketing at events.

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